Power of Planned Giving
Looking for advice on Planned Giving?
Here are some resources to help you get started, refine your strategy, or get better results.
Planned Giving Isn’t the Death Conversation
The approach of Halloween offers a timely opportunity to address a scary topic for many nonprofits thinking about Planned Giving. Death. The pervasive myth that Planned Giving requires “the death conversation” prevents a lot of fundraisers from having meaningful...
Busting the Myths of Planned Giving
When I talk to fundraising pros, I ask how comfortable they are with Planned Giving. Too often, the answer I get is – not very. But it doesn’t take long to boost those comfort levels considerably. All I need to do is systematically blow up the series of insidious...
Acknowledge Every Donation, No Matter How Small
Incorporating gratitude into all of your fundraising efforts will make them more successful.
5 Reasons Why Wills Are Your Easiest Path to Planned Giving Success
Here are my top 5 reasons why nonprofits should be encouraging donors to make a gift through their wills.
Planned Giving and The Postal Worker Next Door
Assumptions – particularly about who constitutes a strong potential Planned Giving prospect – can stand in the way of real progress.
Optimizing Your Site to Support Your Planned Giving Program
Your nonprofit may be missing major opportunities with planned gifts. Design your website to support your Planned Giving program and tap into that revenue.
Sticking to a Planned Giving Routine Will Yield Great Results
Take the first step toward developing a Planned Giving program by downloading this free How-To Guide.
Pondering Planned Giving in the Pandemic Era
Join me on Sept. 30th for a free Planned Giving webinar.
Where There is a Will, There is a Planned Giving Opportunity
Sunday marks the kickoff of Make-a-Will Month.
Well-Timed Planned Giving Marketing Opportunities
Successful Planned Giving marketing is not a one-and-done strategy. It takes time to get your audience’s attention and build a meaningful relationship.
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