Power of Planned Giving
Looking for advice on Planned Giving?
Here are some resources to help you get started, refine your strategy, or get better results.
Your website needs to be a welcome mat to potential donors. That’s especially true if you’re marketing a Planned Giving program.
Behind every planned gift there’s a story worth telling.
Join me on Thursday, Feb. 25, at 3 p.m. ET for a free, 45-minute webinar where I’ll highlight five effective Planned Giving websites and explain why they work.
Russell James, the researcher at Texas Tech University, estimates nonprofits are losing out on as much as 90 percent of what’s available to them through planned gifts simply because they’re not promoting planned gifts.
You don't need a big budget to successfully market a Planned Giving program. You just need a smart strategy -- and the discipline to be consistent. Join me for a free, 45-minute webinar that will help you build a successful Planned Giving marketing strategy. This...
Many fundraisers shy away from Planned Giving because they worry that it will hurt their other fundraising efforts.
But what if I told you that a Planned Giving program will help you raise more money through annual giving?
Many fundraisers assume that successful Planned Giving programs have to offer donors a number of different options, such as charitable lead trusts and charitable remainder trusts. This is not true. In fact, you can have a very respectable PG program by focusing only...
Gaining expertise in Planned Giving will broaden your career and put you ahead of your peers.
Many organizations believe that Planned Giving requires a lot of technical expertise. In turn, they think they need to have experts on staff or hire expensive outside help to get started. But that’s so not true! You don’t need a lawyer on your staff or on retainer....