February 1, 2022
As we approach the deadline next Monday to join our February class, we’re highlighting the top 5 benefits of becoming a Planned Giving Accelerator member. Reason #5 — Unmatched peer support We could all use a safety net these days. And “safety net” is exactly how one...
December 8, 2021
Early last year, Cheryl McCormick, CEO of Athens Area Humane Society, decided to invest to join my first class of Planned Giving Accelerator. Cheryl had previously taken a course in Planned Giving, but ended up paying A LOT to get very little real-world advice. I’m...
October 13, 2021
The approach of Halloween offers a timely opportunity to address a scary topic for many nonprofits thinking about Planned Giving. Death. The pervasive myth that Planned Giving requires “the death conversation” prevents a lot of fundraisers from having meaningful...
September 17, 2021
When I talk to fundraising pros, I ask how comfortable they are with Planned Giving. Too often, the answer I get is – not very. But it doesn’t take long to boost those comfort levels considerably. All I need to do is systematically blow up the series of insidious...
September 9, 2021
A simple thank you can go a long way. If you want to experience consistent Planned Giving success, then it’s essential that you incorporate showing gratitude into all of your fundraising efforts. Whether a donor gives $5 or $50,000 they deserve an acknowledgement and...
